Home 5 Visual Identity

Expressive. Immersive. Modern. With a hint of tradition.

Stemming from our historic seal, our suite of modern marks works across a range of brand expressions.

A flexible system

Our identity system is designed to be flexible. The portfolio of marks offers a range of formality levels and defines each unit’s relationship to the multifaceted university.


The most formal of our brand elements


An iconic mark that provides flexibility

Spirit Marks

Northeastern’s athletics brand marks