Supporting marks are our most informal brand elements.
The Motto can be scaled proportionally, allowing for sufficient legibility. Do not skew, distort, or crop the Motto.
The Ring can be scaled proportionally to many sizes, but it should be at least 1 inch in diameter. Do not skew or distort the Ring. Crop it to use it in playful ways; just be sure the entire word “Northeastern” is visible.
Use the Ring in playful ways by clipping or layering. The entire word “Northeastern” must be visible.
Do not fill the Ring with other graphics.
Do not add drop shadows or other elements.
Do not crop the Motto.
Do not place other marks with the Motto.
Do not skew the Supporting Marks.
Use only our primary and secondary brand colors.
Do not outline the Motto.
Do not use multiple colors within the Motto.