Driven to experience the world
We don’t just study it.
We live it, learn from it, shape it.
We know knowledge isn’t just created in a library or a lab.
We’re curious enough to look deeper.
To find knowledge and opportunity in everything we do.
We immerse ourselves in new places, cultures, and contexts.
Draw from the world beyond.
And shift when the world shifts.
Driving past abstraction, working together toward solutions that benefit all.
With campuses and partners worldwide, there’s no boundary to experience.
No limit to our opportunities.
At Northeastern University, we experience everything, anywhere.
Our brand is the mark we make on the world.
It’s our character, our voice, and how we exist. It reinforces our core values, strengthens our community, and, when used consistently, builds a cohesive experience no matter where in the world we show up.
University Marketing sets and oversees the brand.
Housed in the Office of External Affairs, we partner with stakeholders throughout the university to align marketing goals and strategies, map digital experiences, and review media plans, collateral, and creative concepts.
Please contact us to schedule a meeting or to submit materials for review at [email protected].
Our most common brand experiences
Logos
From our primary logo to unit logos, our identity system is designed to be flexible, meeting needs across the global university.
Design
Our bold design expresses our personality and caliber. Find more about our colors, typography, photography, and videography.
Licensing
Learn about our trademarks, find licensed vendors, and get resources to order merchandise and promotional items.
Websites
Our digital experiences—including websites, mobile apps, user interfaces, and social media—should be seamless for users, no matter where they find us
Key Terms and Style
From the U.S. to Canada and the U.K., we speak with one voice and a culturally relevant style.