Resources

Creatively build content that’s on message and on brand.

Here you’ll find a one-stop repository for university tools, assets, and guidance for content development. Access style guides, templates, images, logos, data, and other digital assets.

For updates on essential information, policy changes and new materials, subscribe to the Brand Center newsletter.

Brand tools

Ready-made tools to save you time and ensure brand consistency.

Templates

Including PowerPoints, Teams backgrounds, one-pagers, and more.

Access our templates

Email signature generator

An easy-to-use tool to customize your email signature.

Create your signature

Web local header generator

Use this for local headers on websites where official Wordmarks are not available.

Wordmark generator

Toolkits

Strategic areas of emphasis for the university may have additional visual and messaging guides to support your work.

Northeastern x AI toolkit

The university’s official guide to identities, imagery and messaging for all AI areas of work.

Access the toolkit

Experiential learning toolkit

Messaging, identity, and imagery guidance, definitions, and data–your starting place for communicating the unique value of experiential learning at Northeastern.

Access the toolkit

Visual assets

Across touchpoints, visual brand consistency builds credibility.

Digital Repository System (DRS)

Use this library site for access to photography assets. Review our Policies page for information about photo usage, copyright, and credits.

Access the repository

Visual identity guidelines

Logos, spirit marks, seals and monograms are detailed here.

View our logos

Visual design guidelines

Official colors, typography, photography, and merchandise licensing information.

View design and more

Copywriting

We follow the AP Stylebook, with some Northeastern-specific rules and adjustments.

Key terms and style

Everything you need to know about Northeastern’s editorial style.

Review university style guidelines

Channel-specific guidelines

How to write for Northeastern websites, print projects, ads, and more.

Writing for channels

Data citation

If you’re looking to drive home your content points with impressive numbers, this is the place to find accurate data. Link to these pages directly as sources on websites; reference them as footnotes in print.

Facts and figures

Official university data related to enrollment, financial aid, experiential learning, and more.

View our facts and figures

Institutional Accomplishments

An annual publication highlighting our momentum in funding, major projects, and record-breaking numbers.

Read about our accomplishments

Official Northeastern materials

Reference the following resources for brand-conforming content and standard university messaging.

Experience Unleashed

The university’s official academic plan. The goals and vision for the university’s future are clearly articulated here, in strong brand language.

Read our academic plan

News articles

Northeastern Global News is the university’s official news source. Link directly to quoted or referenced articles when citing them.

Read the latest at NGN

Videos

Northeastern’s official YouTube channel for shareable video content.

Visit our channel

By working together, our brand is stronger. The university has a strict Brand Governance policy for review and approval of all media plans and creative assets before they go into market.

Submit a Brand Review