Motto


The Latin motto meaning “Light, Truth, and Courage” is a graphic, modern element when removed from its context in the seal.

Core Colors

The motto’s solid color should be in one of our core colors: black, red, gold, or white.

HEX #00000

RGB 0 0 0

CMYK 100 100 100 100

PMS Black U

HEX #E50000

RGB 229 0 0

CMYK 4 100 100 0

PMS Bright Red U

HEX #A3874A

RGB 163 135 74

CMYK 35 41 82 9

PMS 871 METALLIC C

Guidelines

Keep the motto one solid color.

Use the motto in casual, high-impact environments. It’s a perfect shorthand for merchandise such as hats, totes, tees, and more.

Download Brand book

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